People • Planet • Profit • Culture

Sustainability
Is Our Mission

Sustainability

 

 

In addition to developing creative sustainable and socially responsible design solutions for our clients, we also live by our own words. We have a holistic view for sustainable design that is quadruple bottom line – people, planet, profit and culture. This means that from the design work we create with clients to how we operate as a business, we follow a framework that supports people, our environment, our economy and cultural diversity.

Inside The Studio

LEED-CERTIFIED STUDIO

We operate out of the first floor of a LEED and Energy Star live/work space that is the first of its kind in the Southeast.

RENEWABLE ENERGY

We purchase local renewable energy from NC GreenPower that is produced from wind, solar and biomass sources. The studio’s floor-to-ceiling low-e glass windows allow us to operate with natural daylight most of time to save on electricity.

ECO-FRIENDLY

Our studio has sound and thermal insulation which is provided by using eco-friendly cellulose made from recycled newspaper that requires less energy to produce than fiberglass.

NONTOXIC 

Our furniture is reclaimed or purchased from responsible companies and the non-VOC paints and coatings help reduce the amount of air pollutants. We also only use nontoxic cleaning supplies including vinegar, baking soda + H2O. Other eco-friendly cleaning products we love are from Method or Dr. Bronner’s.

REDUCE PAPER/INK USE

The studio is mostly digital, reducing wasteful print outs by sharing files electronically, distributing invoices via email and whatever the studio prints in-house, does so on both sides.

ZERO WASTE

We aim for #zerowaste so are conscious of what we consume and use. All of our paper, glass, plastic, aluminum and ink toner cartridges are recycled or reused and anything biodegradable is composted.

EAT LOCAL

We are locavores which means we only eat locally grown food that is in season from our local farmers and locally sourced farmers markets. Looking for a farmers market near you? Check out localharvest.org

MINIMAL FOOTPRINT

We do everything we can to minimize our footprint and help communicate messages that bring about positive change with our clients and projects. We share one car and try to bike, walk or take public transportation to get around town.

Outside The Studio

ENVIRONMENTAL CONSCIENCE

We have an environmental and social conscience and are passionate in our beliefs. We strive to reduce the environmental impact of our work and educate clients about sustainable solutions and alternatives.

PASSION & PURPOSE

We always have a passion and a purpose with all of our work so we are not an order taker design studio that will just produce a one-off project. We work long-term with like-minded clients who value what we do, allow us to define the problem and develop the best sustainable design solution.

CRADLE-TO-CRADLE

We use cradle-to-cradle design thinking and always consider the full life cycle assessment [LCA] of a project and develop inventive approaches by specifying fewer materials, using recycled and non-toxic elements and design for reuse.

RECYCLED & FSC-CERTIFIED

All of our print materials and packaging are done with either 100% post-consumer waste [PCW], chlorine free, recycled, FSC-Certified or hybrid paper, using low VOC or vegetable based inks. We estimate print quantities as accurately as possible to avoid overproducing and print locally or near a client’s location to minimize carbon emissions.

ENERGY EFFICIENT WEBSITES

Interactive projects are evaluated to reduce emissions, measure energy usage and use the most energy efficient and renewable energy sources where possible.

ETHICAL BUSINESS PRACTICES

We’re dedicated to ethical business practices, adopters of AIGA’s Standards of Professional Practice, support our community, purchase from fair trade companies, shop local and are responsible stewards of our environment.

GIVING BACK

We give back and invest over 1,000 hours of our time per year (that’s $250K worth) doing volunteer work with worthy causes, nonprofits and initiatives. We are also actively involved in our community and serve on several nonprofit boards.

DO GOOD

Our overall philosophy is to work with good people who do good in the world. If you have a socially conscious business looking for design, please contact us!